Daily Beer Showcases Customized Canned Beer Service 'Sul Easy' at the 2025 IFS Franchise Startup & Business Expo
2025
ENET News
Author
생활맥주
Date
2025-04-09 11:32
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6
Daily Beer, the company behind Korea's leading craft beer platform Daily Beer, announced that it will participate in the 2025 IFS Franchise Startup & Business Expo, taking place at COEX in Seoul from April 10 to 12, where it will showcase its customized canned beer service, Sul Easy.
Sul Easy enables customers to create fully customized canned beers. Users can easily personalize cans by adding brand logos, slogans, and other graphics using a variety of design templates, or upload their own artwork to produce custom-branded beers tailored to specific concepts and marketing campaigns.
Orders start from just 12 cans, making the service accessible to businesses of all sizes—from independent restaurants and cafés to large franchise brands. In addition to creating new revenue opportunities through alcoholic beverage sales, Sul Easy also helps businesses enhance customer engagement with unique branded products.
The quality of the beer itself has also received industry recognition. Sul Easy Helles, Sul Easy IPA, and Sul Easy New England IPA recently won three awards in the Craft Beer category at the 2025 Korea Liquor Awards, demonstrating excellence in both taste and quality. Furthermore, the entire Sul Easy beer lineup has obtained official vegan certification, allowing the brand to appeal to consumers who value both premium products and ethical consumption.
Sul Easy has already been featured as a branded beverage at numerous pop-up events and collaborations with leading brands, including Pulmuone's vegan restaurant Plantude, the Waterbomb Sokcho festival, and the Runway to Seoul fashion show.
At this year's expo, Daily Beer will introduce branding and marketing strategies utilizing Sul Easy, along with franchise partnership opportunities, targeting prospective entrepreneurs and food service professionals. Visitors will also have the opportunity to sample the beers and experience the products and services firsthand.
A Daily Beer representative commented, "Our goal with Sul Easy is to create new opportunities for growth by connecting the food service and retail industries through customized beer experiences. We look forward to meeting more franchise partners at this year's exhibition."
The Sul Easy booth will be located at Booth N32, Hall D, COEX.
Sul Easy enables customers to create fully customized canned beers. Users can easily personalize cans by adding brand logos, slogans, and other graphics using a variety of design templates, or upload their own artwork to produce custom-branded beers tailored to specific concepts and marketing campaigns.
Orders start from just 12 cans, making the service accessible to businesses of all sizes—from independent restaurants and cafés to large franchise brands. In addition to creating new revenue opportunities through alcoholic beverage sales, Sul Easy also helps businesses enhance customer engagement with unique branded products.
The quality of the beer itself has also received industry recognition. Sul Easy Helles, Sul Easy IPA, and Sul Easy New England IPA recently won three awards in the Craft Beer category at the 2025 Korea Liquor Awards, demonstrating excellence in both taste and quality. Furthermore, the entire Sul Easy beer lineup has obtained official vegan certification, allowing the brand to appeal to consumers who value both premium products and ethical consumption.
Sul Easy has already been featured as a branded beverage at numerous pop-up events and collaborations with leading brands, including Pulmuone's vegan restaurant Plantude, the Waterbomb Sokcho festival, and the Runway to Seoul fashion show.
At this year's expo, Daily Beer will introduce branding and marketing strategies utilizing Sul Easy, along with franchise partnership opportunities, targeting prospective entrepreneurs and food service professionals. Visitors will also have the opportunity to sample the beers and experience the products and services firsthand.
A Daily Beer representative commented, "Our goal with Sul Easy is to create new opportunities for growth by connecting the food service and retail industries through customized beer experiences. We look forward to meeting more franchise partners at this year's exhibition."
The Sul Easy booth will be located at Booth N32, Hall D, COEX.