Daily Beer Joins SBA's 'Runway to Seoul' as Official Beverage Partner, Showcasing Customized Craft Beer Service 'Sul Easy'
2025
ISSUE&BIZ
Author
생활맥주
Date
2025-01-13 10:46
Views
10
Daily Beer announced on the 13th that it participated as a sponsoring partner for the global fashion event 2024 Runway to Seoul, hosted by the Seoul Business Agency (SBA) and WWD Korea, introducing its customized canned beer service Sul Easy and presenting a unique collaboration between K-fashion and craft beer.
Sul Easy is Korea's first customized canned beer service, operated by Daily Beer, allowing customers to create personalized beer cans by turning their own artwork or images into custom can labels.
Orders start from a minimum of 12 cans, and customers can choose from a variety of professionally designed templates or upload their own images, making it easy to create unique, one-of-a-kind beers for personal or special occasions.
For the event, Daily Beer produced a limited-edition beer featuring the official Runway to Seoul poster design, drawing strong interest from international fashion professionals and attendees.
Visitors also enjoyed influencer autograph sessions and exclusive promotional discounts, adding an interactive experience to the event.
"We are delighted to collaborate with one of Seoul's premier global fashion events," said a representative from Daily Beer. "Through partnerships with diverse cultural content, we aim to further promote Seoul's culture and strengthen our brand's global recognition while delivering unique experiences to consumers."
Sul Easy allows customers to conveniently select both beer and label designs through its online platform. Orders are available for pickup at designated locations within three days after purchase.
Sul Easy is Korea's first customized canned beer service, operated by Daily Beer, allowing customers to create personalized beer cans by turning their own artwork or images into custom can labels.
Orders start from a minimum of 12 cans, and customers can choose from a variety of professionally designed templates or upload their own images, making it easy to create unique, one-of-a-kind beers for personal or special occasions.
For the event, Daily Beer produced a limited-edition beer featuring the official Runway to Seoul poster design, drawing strong interest from international fashion professionals and attendees.
Visitors also enjoyed influencer autograph sessions and exclusive promotional discounts, adding an interactive experience to the event.
"We are delighted to collaborate with one of Seoul's premier global fashion events," said a representative from Daily Beer. "Through partnerships with diverse cultural content, we aim to further promote Seoul's culture and strengthen our brand's global recognition while delivering unique experiences to consumers."
Sul Easy allows customers to conveniently select both beer and label designs through its online platform. Orders are available for pickup at designated locations within three days after purchase.