Daily Beer Sponsors YouTube Series The Two Athletes Are Here
2023
Consumertimes
Author
생활맥주
Date
2023-11-23 12:10
Views
4
Daily Beer, one of Korea's leading craft beer franchise brands, announced that it has sponsored the popular YouTube food and entertainment series The Two Athletes Are Here.
Since opening its first location in Yeouido in 2014, Daily Beer has expanded to more than 250 stores nationwide, including 45 company-owned locations. The brand's flexible business model, which allows franchise owners to tailor their craft beer selections to local trends, customer preferences, and neighborhood characteristics, has also made it an increasingly attractive franchise opportunity.
The sponsored program, The Two Athletes Are Here, is a popular YouTube food series with approximately 450,000 subscribers, featuring former professional athletes Hyun Joo-yup and Kim Tae-kyun as they visit restaurants and enjoy local food and drinks.
"To support our franchise partners across the country, the company fully covered the sponsorship costs," said a Daily Beer representative. "We're pleased to introduce the show's viewers to Daily Beer's diverse menu offerings and wide selection of craft beers through this collaboration."
Since opening its first location in Yeouido in 2014, Daily Beer has expanded to more than 250 stores nationwide, including 45 company-owned locations. The brand's flexible business model, which allows franchise owners to tailor their craft beer selections to local trends, customer preferences, and neighborhood characteristics, has also made it an increasingly attractive franchise opportunity.
The sponsored program, The Two Athletes Are Here, is a popular YouTube food series with approximately 450,000 subscribers, featuring former professional athletes Hyun Joo-yup and Kim Tae-kyun as they visit restaurants and enjoy local food and drinks.
"To support our franchise partners across the country, the company fully covered the sponsorship costs," said a Daily Beer representative. "We're pleased to introduce the show's viewers to Daily Beer's diverse menu offerings and wide selection of craft beers through this collaboration."