Daily Beer Opens Third Store in Singapore, Accelerating Global Expansion
2024
BIZ ENTER
Author
생활맥주
Date
2024-11-01 12:14
Views
8
Daily Beer has opened its third store in Singapore just six months after entering the market, marking another milestone in the company's international expansion.
On October 31, Korea’s leading craft beer franchise announced that Saenghwal Beer officially opened its third Singapore location at CHIJMES on October 23.
After signing a joint venture agreement with Singapore-based Katrina Group last year, Daily Beer opened its first overseas store in Telok Ayer in April, followed by a dedicated Saenghwal Chicken store at Bugis Junction, one of Singapore’s most popular shopping destinations, in August. Both locations have attracted strong customer demand, with visitors frequently waiting in line and peak lunch and dinner hours often requiring wait times of more than an hour.
Building on the success of its Telok Ayer and Bugis Junction locations, Daily Beer has expanded even further by opening its third Singapore store at CHIJMES within just six months of entering the market.
The new Saenghwal Beer CHIJMES store is located in the iconic CHIJMES lifestyle complex, a restored former convent and chapel that attracts both local residents and international tourists. The store generated significant interest from its opening day, with long lines of customers waiting to enter.
According to the company, one of the key drivers behind its rapid success in Singapore has been its Ginseng Lager, which was developed based on the strong local appreciation for the quality and flavor of Korean ginseng. The beer has resonated well with Singaporean consumers and has become one of the brand’s signature offerings in the market.
"The response from customers in Singapore has exceeded our expectations, proving the global potential of Korean craft beer and fried chicken," said a Daily Beer representative. "Achieving this milestone within just six months demonstrates the strength of our business model. Singapore is only the beginning of our international expansion, and we will continue accelerating our global growth so customers around the world can experience Daily Beer."
Following the successful establishment of its Singapore operations, Daily Beer has reportedly received partnership inquiries from several countries across Southeast Asia as well as North and Central America, reflecting growing international interest in the brand.
On October 31, Korea’s leading craft beer franchise announced that Saenghwal Beer officially opened its third Singapore location at CHIJMES on October 23.
After signing a joint venture agreement with Singapore-based Katrina Group last year, Daily Beer opened its first overseas store in Telok Ayer in April, followed by a dedicated Saenghwal Chicken store at Bugis Junction, one of Singapore’s most popular shopping destinations, in August. Both locations have attracted strong customer demand, with visitors frequently waiting in line and peak lunch and dinner hours often requiring wait times of more than an hour.
Building on the success of its Telok Ayer and Bugis Junction locations, Daily Beer has expanded even further by opening its third Singapore store at CHIJMES within just six months of entering the market.
The new Saenghwal Beer CHIJMES store is located in the iconic CHIJMES lifestyle complex, a restored former convent and chapel that attracts both local residents and international tourists. The store generated significant interest from its opening day, with long lines of customers waiting to enter.
According to the company, one of the key drivers behind its rapid success in Singapore has been its Ginseng Lager, which was developed based on the strong local appreciation for the quality and flavor of Korean ginseng. The beer has resonated well with Singaporean consumers and has become one of the brand’s signature offerings in the market.
"The response from customers in Singapore has exceeded our expectations, proving the global potential of Korean craft beer and fried chicken," said a Daily Beer representative. "Achieving this milestone within just six months demonstrates the strength of our business model. Singapore is only the beginning of our international expansion, and we will continue accelerating our global growth so customers around the world can experience Daily Beer."
Following the successful establishment of its Singapore operations, Daily Beer has reportedly received partnership inquiries from several countries across Southeast Asia as well as North and Central America, reflecting growing international interest in the brand.